About this article
This article explains how to create successful promotions in NextChapter. Learn about the key settings, how to link promotions to webshops, and how to manage product-dependent conditions and actions.
Introduction
Promotions are a powerful tool to boost revenue and engage customers. In the NextChapter back office, you can configure promotions ranging from cart-based to product-based. This article covers:
- Linking promotions to specific sites
- Managing product-dependent conditions and actions
- Choosing between cart and product promotions
Setting Up Promotions
Promotions are managed in the CMS under Marketing > Promotion Management.
General Settings
The foundation of a promotion consists of conditions and actions.
For example: "A product in category A qualifies for a 10% discount."
- Unique Code: An identifier for the promotion (not to be confused with a promo code).
- Type of Promotion:
- Cart Promotion: Visible in the shopping cart.
- Product Promotion: Visible on product listing and detail pages.
- Combine with Other Promotions:
- Active: Can coexist with other promotions.
- Inactive: Invalid if other promotions are active.
- Promotion Policy:
- Discounts are not applied multiple times by default.
- For exceptions, set "Ignore Promotion Policy" to Yes.
- Conditions Policy:
- "Meet all conditions" or "Meet one condition."
- "No conditions" makes the promotion always valid.
- Additional Options:
- Minimum/maximum amounts
- Start and end dates
- Application limits
- Promotion priority (for conflicting promotions).
Conditions
Conditions determine when a promotion is valid. They can depend on:
- Products, brands, or subtotals: Specify what qualifies.
- Promo Code: Set this up via Marketing > Promotions > Promo Code.
- Ensure conditions are logical and feasible. Impossible combinations, such as requiring multiple brands while all conditions must be met, will render the promotion non-functional.
Actions
Actions define the type of benefit customers receive, such as:
- Percentage discount
- Fixed discount in euros
- Free products or amounts
Note: A unique code is required here as well, though it does not affect the promotion’s functionality.
Common Questions
- Why isn’t my promotion working? Check if conditions are realistic and actions are correctly configured.
- How do I apply promotions to multiple webshops? Create separate promotions for each webshop if the conditions or actions are product-dependent.
Need Help?
Still stuck? Contact us at support@nextchapter-ecommerce.com or submit a support ticket.
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